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WORKSHOP – OPTIMIZE YOUR BUSINESS POSITIONING
How to prioritize your product-service offers supplied by your company?
Optimize targeted markets
A too wide target makes you lose credibility
A too small target does not allow you to live, so how to find an happy medium?
Take obstacles into account
How can a SME analyze its competition at the lowest cost?
SWOT tool
Determine your best company positioning
The offer-market matrix
Optimize your customers' portfolio
To optimize your current customers' income:
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Pareto method
-ABC' matrixes
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